
Proven Practices
Monthly, Chair-facilitated curriculum built around five key areas of business: ministry, revenue generation, financial management, operations, and organizational development.

Start with the plain-English explanation, then grab the free Field Guide if it resonates.
See what C12 is →Take the ten minute Lone Leader Checkup and get an honest read on where you stand.
Take the Checkup →There is a bridge being built between pulpit and marketplace. See how it works.
Explore the bridge →See the upcoming forum days and events near you, and ask for a guest seat. It costs nothing but the day.
See upcoming events →The faith-driven difference
The I-5 corridor from Seattle to Blaine is not like anywhere else. Cross-border commerce with Canada. Family businesses passing from one generation to the next. Industries growing faster than the leadership structures underneath them. And for many Christian owners, a workplace culture where faith feels like something you are quietly expected to leave in the parking lot.
C12 exists for leaders in exactly this environment. Not another networking group, and not a Bible study bolted onto a business club: a monthly peer advisory board of non-competing Christian CEOs, a proven curriculum, and counsel anchored in Scripture.
Your business is more than a vocation or a profit center.
It is a calling, designed for impact.

"I spent my career advocating for employees one program at a time. C12 is how I advocate for all of them at once: reach the CEO, and you reach every life the company touches. No Christian CEO between Seattle and the border should carry that weight alone."
Eric Smith · Principal Chair · Read my story
What a forum actually looks like
A typical forum day: prayer, a working session in the C12 curriculum, deep peer processing of one member's key issue, accountability on last month's commitments, and a concrete 30-day plan. Between meetings, every member gets a Focus60, a monthly one-on-one coaching session with your Chair, focused entirely on your business.

Monthly, Chair-facilitated curriculum built around five key areas of business: ministry, revenue generation, financial management, operations, and organizational development.

Monthly peer accountability with a trusted group of CEOs and business owners to turn decisions into action and follow-through.

Monthly Scripture-centered discussion with a trusted group of CEOs and business owners to align your leadership and business decisions with what God says.
Member outcomes
C12 surveys its members. These outcomes reach well past the P&L: into marriages, work-life balance, and clarity about the leader God is calling them to be.
Member voices
One of the biggest things C12 has done for me is change my perspective as a leader. Eric has reminded me more than once that this isn't my business. It's God's business, and I'm simply a steward of it. That simple shift has helped me lead with more peace, encourage my team more intentionally, and worry a little less when things don't go according to plan.
Before joining C12, I often felt like I had to figure everything out on my own. As a business owner, that can be pretty isolating. I also realized that I tended to view people through a skeptical lens. If I saw someone standing around for a few minutes or something didn’t seem quite right, I’d start wondering if there was a bigger issue. Looking back, I think I spent too much time looking for what was wrong instead of what was right.
One of the biggest things my chair, Eric, has taught me is that this isn’t really my business. It’s God’s business, and I’m simply a steward of what He’s entrusted to me. That perspective has been incredibly freeing. Recently, an employee left unexpectedly and I was caught off guard. Eric simply said, “They didn’t quit you. They quit God’s business, and God can handle that.” That helped me step back and remember that God is still in control.
That change in perspective has also affected the way I lead my team. Just recently, a customer was telling me how happy they were with one of my team members. A year ago, I probably would have thanked the customer and moved on. Instead, I found myself telling the customer how proud I was of them. It seems like a small thing, but I think it’s evidence that God is changing my heart as a leader. I’m becoming quicker to encourage people than I am to criticize them.
If you’re a Christian business owner who wants to build a business that honors God without neglecting the practical side of running a healthy company, I’d encourage you to consider C12. I still have a lot to learn, but I can already see God using it to shape me into a better leader, and I look forward to seeing where that journey leads.
C12 has helped me become the leader our company needs for the next season. My chair, Eric, has become a trusted friend and coach, and month after month I leave with practical ideas I can put into action immediately. More than anything, C12 has reminded me that this is God's business and I'm simply a steward. That perspective has made me a better leader and given me greater peace.
When I joined C12, our business was already doing well. I wasn’t looking for someone to rescue the business. I was looking for someone to help prepare me for the next phase. As both the CEO and the head of sales, I knew the future of our company would require me to spend less time being the top salesperson and more time becoming the leader our organization needs.
One of the greatest blessings has been my relationship with my chair, Eric. He’s become much more than a facilitator; he’s become a friend and a coach in both business and life. Those two are inseparable. Every month I leave C12 with practical, workable ideas that I can take home and implement. Sometimes it’s just one idea, but one good idea can make a real difference. A great example was the Care Matrix. We put it into practice almost immediately with birthday cards, gift cards, and care interviews for our team. It has already made a noticeable difference in how we care for our people and has given us a practical way to live out our faith in the workplace.
The biggest change, though, has been in me. One piece of coaching that has stayed with me is to focus first on becoming a better leader myself before trying to make everyone else a better leader. As my team sees me grow, there will be time to help them grow as well. C12 has also helped me remember that this is God’s business. I’m a steward, not the owner in the ultimate sense. That mindset has brought a peace and confidence I didn’t have before.
Looking ahead, I hope people notice that our company continues to improve because I learned to get out of the way, empower our team, give people ownership, and lead better. If another business owner asked me whether C12 is worth the investment, my answer would be simple: absolutely. Leadership can be lonely, and every CEO needs someone in their corner who genuinely cares about both them and their business. C12 has been that for me.
More stories from C12 members across the country:
Happening soon
Online
Peter Greer, President and CEO of HOPE International, joins C12 CEO Mike Sharrow for a morning hour on leadership drift: the early warning signs most leaders miss, why isolation is dangerous at the top, and the relational disciplines that protect integrity over time. Thirty minutes of teaching, twenty of live Q&A, no charge.
Everett
One full day around the table with non-competing Christian CEOs, 8:00 AM to 3:00 PM: prayer, a working session in the C12 curriculum, deep processing of one member’s key issue, and a concrete 30-day plan. Guest seats are free and by invitation.
The True North letter
True North is a short monthly letter for Christian CEOs in the north Puget Sound: one leadership idea worth stealing, one question a good peer board would ask you, and one thing happening locally. A five minute read, no fluff. Browse past issues.
Three short questions and I'll know exactly how to help: whether that's a guest seat at a forum, Focus60 coaching, or just a longer conversation about what God is doing in your business.
Start the conversationPrefer to talk first? Book a call with Eric.